Why they exist
None of these started as a business plan — each one fixed something in my own life first. In order of appearance:
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Tortuba
Because dive logs obsess over what keeps you alive down there; I dive for what I get to see.
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No Meat Today
Because I wanted to eat less meat without knowing how much less, and joy at the table was non-negotiable.
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Snack Workouts: Pyup
Because I can sit at my desk for hours straight, and figured I should do something about that.
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Quit Sugar: No Treat Today
Because it’s no longer hard to get sugar and fat; the hard part is not getting too much.
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