Press room
Goodwhale press room
Goodwhale is a one-person company making kind software.
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App press kits
Each app hosts its own kit — facts, story, screenshots, quotes, ZIP.
Company fact sheet
- Company
- Goodwhale (one-person company)
- Founder
- Arnaud Joubay
- Registered seat
- Bordeaux, France — the company is French-registered
- Founder based in
- Helsinki, Finland — where Arnaud lives and works
- Motto
- Feel Good, Be Good, Inspire Good
- Mission
- Designing thoughtful apps to make the most of the one life we have
- Apps
- No Meat Today, Quit Sugar: No Treat Today, Tortuba, Emojym, Snack Workouts: Pyup
- Recognition
- Featured by Apple on the App Store regularly — No Meat Today since 2019, No Treat Today since 2026
- Press contact
- [email protected]
Boilerplate
Copy-paste company descriptions:
Goodwhale is a one-person company by Arnaud Joubay making kind software: small, friendly apps that respect your time, your data, and your feelings.
Goodwhale is the one-person company of French indie developer Arnaud Joubay — registered in France and seated in Bordeaux, while Arnaud himself lives and works in Helsinki. It makes kind software — small, friendly apps that respect your time, your data, and your feelings: No Meat Today, Quit Sugar: No Treat Today, Tortuba, Emojym, and Snack Workouts: Pyup. Every app is designed, coded, and supported by one person (with a dog sleeping on his feet). Goodwhale also co-owns Promance, the company behind Teambakery and Icebreakery.
The founder
Arnaud Joubay is a French indie developer who lives in Helsinki. Goodwhale, his company, is registered in France with its seat in Bordeaux — the two addresses are both correct, and neither is a typo. Self-taught on iOS, he designs and codes everything himself, with his dog sleeping on his feet.
His apps share one thesis: software can be kind. Non-judgmental trackers that reward effort instead of punishing lapses, a dive logbook that celebrates the ocean, games that teach. No dark patterns, no guilt mechanics.
Pronounced "Ar-no Joo-bay" — Arnaud is the first name.
Official photo: Arnaud in a suit and scuba gear — yes, that is the official one. A sunnier casual alternate is available too. Click either photo to download the original.
Quotes you can use
Attribute to Arnaud Joubay, founder of Goodwhale.
“I make kind software: apps that respect your time, your data, and your feelings.”
“A one-person company is a feature, not a limitation — you always talk to the person who built it.”
Brand assets
- Goodwhale logo (SVG)
- Founder photo, official (JPG, 1024×1024)
- Founder photo, casual (JPG, 1536×2048)
- App icons and screenshots live in each app's own press kit (above).
Newsroom
Every press release across all apps, newest first. Subscribe via RSS.
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Press contact
Email [email protected] — you reach me directly, no PR firm in between. Interviews, review copies (promo codes), background: happy to help.